Metallica the new face of Luxury menswear

Your favorite bad ass rockers from Metallica… are now fashion models for the first time. The boys are now the new faces of luxury menswear. The band write on their website they are “beyond thrilled” to be used in the ad campaign for men’s suit and tuxedo maker Brioni. The black-and-white photos were taken in San Francisco last month and are based on Queen’s “Bohemian Rhapsody” video.  The suits will set you back between 7 thousand and 17 thousand bucks!  Read more to see more pictures from the photoshoot!